The Mission

Based on a culture of the popular drink in urban neighborhoods nationwide, HennyDick has become a well-known concept among many famous music artists, actors, comedians, and other people in the entertainment industry as well as the old and the youth alike.

The concept has now gradually expanded to 5 countries including Denmark, Greece, Thailand, Canada, and Japan and eventually with longevity we can become a worldwide concept and culture.
The Strong Arm of Strength and Brotherhood. Although it represents what may seem like an all-too-familiar concept, HennyDick also represents the ambitious, no-nonsense yet smooth gentleman, as well as mutual respect among men with the drive to achieve their goals.
The Boss Crown of Grace and Bravery. HennyChick represents the empowerment of women and the strength they possess to be leaders, power players, Head Bosses In Charge (H.B.I.C.), and other important figures in the world today who put people in their places.
Together, they create a society of bosses and players that work hard and play hard, and look good doing it!